Catherine (Keehyun) Lee

Hello! I'm Catherine, a designer based in the San Francisco Bay Area. I specialize in Digital Product Design. I also make wall drawings from time-to-time for fun.

Trained as a traditional graphic designer, I love type, book design, and enjoy finding the right hierarchy for headers and body texts. I want my design to be easily understood and to have strong visual narratives. Brainstorming how to curate content effectively through various media and creating visual systems are processes I enjoy practicing on a day-to-day basis. When I resolve the solution, through typographic hierarchy, layout, or navigation system, that is the most exciting and fulfilling moment.

During my M.F.A in Design at California College of the Arts, I learned the importance of Design Research and Interaction Design in order to design products more strategically. After graduate school, I worked for a branding studio Lux Design, where I learned how to work with clients and develope design strategies for business goals. Currently, I am working at Autodesk, supporting Subscriber Platform Group as a Visual Designer(contract). I work with Interaction Designers, Engineers and Business Owners to come up with conceptual and tactical UI/UX explorations and solutions. I believe that Interaction Design and Visual Design are fundamental to inspiring products, creating pleasant solutions, and engaging users.

Please feel free to email me to ask questions to collaborate or just a cup of coffee!